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Know Your Customers through Human Centered Approach is a Program

Know Your Customers through Human Centered Approach

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Full program description

Know Your Customers through Human Centered Approach

What's In It For Me

Know-Your-Customers Through Human Centered Approach aims to help learners appreciate the importance of customer centricity in innovation of product and service offerings.  This course will cover the phases of a human centered design process using a case study to help learners understand how they can create the value proposition to customers in their service improvement initiatives.

Course Duration

8 hours / 1 Day : Facilitated Classroom

Course Outline

The course will cover the following:

Introduction to Human Centered Design and their phases

1. Phase 1 : Inspiration

  • Understanding customers

2. Phase 2 : Ideation

  • Making sense of data, methods and frameworks
  • Brainstorming
  • Storyboarding , prototyping and feedback

3. Phase 3 : Implementation

  • Finalising of project

Mode of Assessment

Participants will be assessed through course assessment methods using Written Assessment

Course Objectives

At the end of the programme, learners will be able to:

  • Describe how Human Centered Design provides business benefits
  • Understand the importance of creative behavior
  • Understand the Human Centered Design process
  • Generate insights based on HCD
  • Apply idea generation, selection and development of prototypes
  • Apply usability test techniques in their prototypes

Pre-requisites

Recommended minimum English proficiency level equivalent to the Employability Skills Workforce skills Qualifications (ES WSQ) Workplace Literacy Level 4.

Price

Pricing

w/o GST

w GST

Course Fee

S$380.00

S$406.60

IBF Funding, >=21 yrs old ( Singaporean /PR )

S$114.00

S$140.60

IBF Funding, >=40 yrs old (Singaporean /PR)

S38.00

S$64.60

To qualify for funding, you need to meet the following criteria:

Individual:

  1. Singapore Citizens or Singapore Permanent Residents physically based in Singapore.
  2. Complete 100% attendance and pass all relevant assessments and examinations.

Company Sponsored

  1. Singapore Citizens or Singapore Permanent Residents physically based in Singapore.
  2. Company must be Financial Institutions regulated by MAS (licensed or exempted from licensing), or involved in supporting financial sector activities.
  3. Complete 100% attendance and pass all relevant assessments and examinations.

Prices are inclusive of GST and subject to other LHUB miscellaneous fees.  For more information, please contact us at +65 6336 LHUB (5482) or www.ntuclearninghub.com.

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